Strategy & Market Intelligence

Country Scoring

The perfect tool to evaluate your opportunities in Europe

A Country Scoring study is adapted to carry out a first assessment of the market potential of different countries on the continent. It’s possible to compare the different markets on a set of criteria and thus to take a development decision with all the elements in hand.

Europe Partner’s consultants and experts collect general market information and specific data related to your business. The specifications of the information to be identified are defined with you, in order to obtain the most useful and actionable overview possible in your strategy definition.

A Country Scoring study can thus contain the following information:

General market information
Legal and tax information
Basic information about your market
Information useful for your development in the country (real estate costs, energy, salaries…)

Scoring, in addition to collecting information, also allows you to classify countries by attractiveness, after calculating a weighted arithmetic mean of the criteria that we have previously defined together. This step allows you to validate the markets to be favored in your development strategy in Europe.

Market analysis

Market research is essential in defining your strategy.

Understanding the market is vital in order to appreciate the market potential for your products/service, foresee new trends, track down new market opportunities and become familiar with the market environment and competitors.

We offer multiple market studies on different European countries, allowing you to choose the most suitable country for your activity.

Our personalized and meticulous study helps you minimize the risks and adopt a well-calculated business strategy in line with the characteristics of your products and target markets.

A Market Study in the area of business development could include the following :

Market analysis
Analysis of the offer
Analysis of the demand
Regulatory environment

Our Setup Studies include all elements necessary to establish a Business Case. They include such information as:

Economic analysis
Evaluation of various costs related to acquiring or leasing an industrial site
Logistics analysis (mapping)
State incentives (aid, subsidies, exemptions)

Stock Placement Strategy

Europe Partner supports you in defining your strategy for entering a new market

Once the markets have been prioritized and studied, you will have all the information you need to take your development choice. Europe Partner will assist you to take this choice.

Our team of qualified consultants will help you to define the different possible scenarios for market penetration, based on several criteria:

Your market offer,
Your type of market entry (partnership, alliance, acquisition, creation of subsidiary…)
Your geographical area of choice

By analyzing the different scenarios, and integrating the advice of Europe Partner’s country experts, you will be able to make the right strategic choice for your development, supported by factual analysis and recommendations from specialists.